How to Use the Facebook Call-to-Action Button?

call-to-action

If you have landed here, you must have an idea about Facebook advertisements. So, half of the part is already done. 

The social media platform is where you present/showcase yourself to the derived audience about your product or services. It will help the crowd to get familiar with the name and features you are endorsing.

A call to action button plays an inevitable role in social media marketing to make the audiences your customers. It is the finest feature gifted by social media to businesses that seek their growth via online platforms.

Here we will be guiding you on how to use the Facebook call to action button to relish your online business profits.

What is a Call to Action Button?


Have you ever noticed any sponsored posts or pages with a Sign-Up, Shop Now, or Learn More buttons? 

If yes, then it is a call-to-action button. It appears on the business page and aims to get the audience at your destination pages. These people can be those who follow your page, those that have liked the page, or other targeted Facebook users that may find your page in various ways.

A Facebook action button appears at the top of the page and below the cover image. On some pages, this button can also be in the cover image. By clicking on it, you can edit, remove and change the button from time to time.

Why use this Button?


Imagine, if you have great alluring content on your social media accounts and people want to engage and explore more about the services or stuff, then how to make it possible?

Maybe, posting every single description on Facebook posts, right? No, not at all. You cannot clarify everything always as with increasing posts, it may be lost somewhere between the contents.
 
Adding a CTA button is a must to keep things crisp and precise.

The call to action button is mentioned at the top of a Facebook business page. It allows the visitors to know more about the business and proceed further with actions. 

Adding a Call To Action button on your Facebook Page is very important because no one can be available every moment to answer the query of users. That’s where a CTA button helps the page holders to redirect the users to their website or any other destined landing page.

It increases the chances of the user to stay or submit their information like name, email address, and other details.

What are the Phrases that drive in More Values?


call-to-action
Book Now
This button comes under Book Services. You can send people to your site to continue to order your services accordingly.

To use the button, click on “Order now”, click the link to your site, and then click on the “Add button”.

Call Now
The Call Now button helps the navigators by pressing the button to open the call log and to call you. 

Contact Us
This button makes people reach your website to leave contact information for a return.

Sign Up
A sign-up button can help you to drive people to the landing page where they can subscribe to a service such as a newsletter, trial registration for a service, and more.

Get Quote
This is a wonderful tool if you offer different services that require a quote. 

Learn More
This can be used in multiple firms. For academics or to know more about the specifications of the services/product.

Shop Now
This button makes people buy more products in your e-commerce store or store on the business page. 

See Offers
The see offers is an appropriate button if you have an offers tab on the Facebook business page and specific discounts.

Donate
It helps to get a contribution to an organization. Please: Facebook requires you to be an organization by law in your jurisdiction.

Use App
This button helps increase the number of downloads of your app. 

Play Game
If you have a game and want to get people to play the game, you can add the button on your page.

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Wrapping Words


The Facebook call to action button comes as a savior for the businesses that are unable to grab the potential audience. Do add an action button on your Facebook pages and posts now and relish the outcome for a long time.

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